At Phoenix Creates, we help purpose-led brands turn bold ideas into unforgettable moments — through marketing strategy, brand storytelling, and experience-led activations.
Whether you’re shaping a campaign, planning an event, or rethinking your content strategy, we combine clarity and creativity to bring ideas to life.
From brand strategy to event activations, our work seamlessly combines marketing strategy and storytelling, enabling brands to connect with clarity and confidence.

About Us
At Phoenix Creates, everything starts with a story.
Founded by Felicia Norfor — strategist, educator, and creative collaborator — we help brands move from ideas to activation with story-rich strategy and thoughtful execution. Whether it’s a campaign, an event, or a training room, we bring clarity, momentum, and a touch of heart to every project.
Let’s build something memorable together.

How We Use Marketing Strategy and Storytelling to Create Impact
We partner with purpose-led brands to translate big ideas into clear, compelling narratives — and back them with intentional, insight-driven strategy. Whether you’re launching a campaign, planning an event, or strengthening your brand presence, our work blends marketing strategy and storytelling to drive connection, clarity, and results.
Our Services

Strategy & Consulting
Brand & Campaign Strategy
From messaging clarity to big-picture planning — I help you define your direction and move from stuck to strategic.

Events & Activation
Experience & Activation Design
Conferences, festivals, launches, or public activations — I shape immersive moments that connect your audience with your brand.

Workshops & Learning
Training & Facilitation
Empowering marketers, founders, and teams through hands-on learning in digital marketing, branding, and storytelling.